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mindsight

Research InsightsDenver, CO

mindsight is a market research and consumer insights agency that helps innovative brands grow through custom and agile research solutions. They specialize in uncovering the human stories behind data, providing both foundational and rapid research to guide brand strategy, product development, and decision-making. mindsight’s approach combines rigorous data analysis with actionable recommendations, ensuring clients gain clarity and confidence to scale their businesses. Their team is passionate about problem-solving and partners closely with brands to deliver insights that inspire action and drive success.

About mindsight

We’re a consumer and brand research firm helping innovative brands make an impact. We embrace the science of data – but we’re in it for the joy of solving problems together. We ensure you get all the data points you need and provide the expertise to connect the dots.

We have the total toolbox to fit all your needs:

  • mindsight Dive: Custom, foundational research for deep understanding and a springboard for growth
  • mindsight Dash: Agile solution for cost-efficient answers and rapid decision making—done for you

Whether you need to size, identify, assess, or optimize, we can help get the answers you need to drive your business forward.

2012
Founded
11-50
Team size
Awards & accolades
We work with 1 in 3 of the fastest growing CPGs brands* [*as defined by the Bain Insurgent Brands list].
Service Type
Research Insights
Headquarters
Denver, CO
Founder
Shawn Edwards
LinkedIn
Member Benefit
FFN member discount30% off your next project.
Mission
We provide the leaders of better-for-people-and-planet brands with the insight, vision, and inspiration to scale.
Offerings
01
Insights & Research
02
Brand Strategy & Positioning
Case study
Catalina Crunch--Building a low-sugar, high protein brand platform into high-growth engine through emotional insight and brand renovation.
What sets them apart
01
we know what emerging brands need.
02
that’s who we’ve been working with for 15 years now, so we’ve got expertise that others don’t.
03
we'll be the research director you probably don't have today.
04
we approach our partnerships as if we’re on your staff—deep, supportive, and all-in.
05
we'll show you what to do.
06
we haven’t done our job if you don’t know exactly what to do as a result of the research.
Meet the founder
“Brands that deeply understand their consumers--who they are, how they think and what they need--will scale far faster and far bigger than those that don't.”
Clients
ChompsPoppiGood CulturePerfect BarCatalina CrunchYassoRao'sSimple MillsJustin'sGoodlesOnce Upon a Farm
Testimonial
“Once a mindsight client, always a mindsight client. --Jess Keyes, Poppi”
Connect with mindsight